Interview: radio content must become more visual, says BBC radio boss

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Interview: radio content must become more visual, says BBC radio boss

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01-05-08, 12:05 PM

Gedsta

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Interview: radio content must become more visual, says BBC radio boss

One of the biggest challenges facing radio is television, claims BBC Radio 1 head of programmes Ben Cooper. Nothing new there, you might think. But for Cooper, TV isn’t an alternative to radio - it’s just another platform for consuming it, and one that brings new opportunities.

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